We are a great media for informing locals of your new business or changes in hours and offering of your long term local business
With a growing number of international online listeners and increased efforts to make ourselves visible to tourist Long Beach Radio is also a fantastic tool for connecting to the region's many visitors
As a "real-time" media we are also able to run short-term and last minute marketing campaigns that other local media cannot, often an ad campaign can start running on the same day you call us
Here are some simple sample templates to give you a starting point... basically a 30 second ad during day-time is $6.75+tax;
Long Beach Radio simple campaign templates
General Weekly Rotation *per ad rate is reduced for longer term, higher quantity orders
Weekly A
4 ads daily x 7 days a week: 28 ads/ week 28x $6.75 = $189/ week
Weekly B
3 ads daily x 7 days a week: 21 ads/ week 21x $6.75 = $141.75/ week
Weekly C
2 ads daily x 7 days a week: 14 ads/ week 14x $6.75 = $94.50/ week
Weekly D
1 ad daily x 7 days a week: 7ads/ week 7x $6.75 = 47.25/ week
Weekend Sale (or event)
Weekend Sale A
3 ads
daily Monday to Wednesday plus 5 ads daily Thursday to Sunday: 29ads/
week
29x
$6.75 = $195.75
Weekend Sale B
2 ads
daily Monday to Wednesday plus 4 ads daily Thursday to Sunday: 22ads/
week
22x
$6.75 = $148.50
Weekend Sale C
1 ad
daily Monday to Wednesday plus 3 ads daily Thursday to Sunday: 15/
week
15x
$6.75 = $101.25
Little
and Local
*Because
every business should be able to benefit from radio promotion3 daytime ads weekly and 4 overnight ads weekly spread evenly through the week
3xDT $6.75 + 4xON $2.00 = $28.25/ week (minimum 8 weeks)
Notes
on campaigns;
-Custom
campaigns including on-location broadcasting are available
-All
templates are based on 30 second ads in daytime rotation (6am to 9pm)
unless otherwise indicated
-60
second ads can be used for a 40% additional fee
-Overnight
ads (9pm and 6am) can be added to any campaign for $2 each ($2.75 for
60s)
-15
second sponsor tags for weather, surf report, etc. are available,
inventory permitting for $5.50 each (minimum 7/week)
-Larger
campaigns are subject to quantity discounts
-Invoices
are sent monthly, you may pay by check or credit card on a monthly
basis or make prepayment arrangements if you prefer
-There
is no additional cost to produce your ad, or change your ads
throughout your campaign
-Campaigns
requiring frequent updates (more than monthly content changes) may
carry an additional fee
-We
can produce an ad based on your notes or cues from a website, etc. OR
work with you hands-on to create whatever custom audio you are
looking for
-You
are welcome to provide us with a pre-produced ad provided it is of
the appropriate length and conforms to our broadcast standards
-We
can use your voice or one of your employees, friends or family if you
like. We also have a mix of voices avail to us here at LBR. If your
campaign is time sensitive it is usually faster to allow us to use
in-house voices rather than co-ordinate schedules with you
-You
will be sent an mp3 of your ad for final approval before airing. In
some cases where the campaign is time sensitive and a script has been
approved the ad may start running when the demo is sent. Changes to
the ad can still be made at this time.
-Regular
clients and their events will be more likely to receive live mentions
during broadcast and/ or be featured on the Long Beach Radio social
media, as well as on www.longbeachradio.ca
-Prices
are subject to change
If
you have any questions or would like to book a campaign please
contact Mattnew McBride;
Phone: 604 220 8393
Email: Matthew@mcmi.ca
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